Social media has completely transformed the way we share and consume information online. In fact, many potential customers will first discover your brand through a Facebook ad campaign, rather than finding your website. With an estimated 40% of social media users follow brands online, there’s a good chance many of your current customers are…(Read More)
The start of a new year often serves as a time for reflection, and for setting new goals for improvement in the months ahead. Though many of us will make easily-broken resolutions regarding exercise or how we spend our free time, this time of year should also serve as a key moment for website…(Read More)
WordPress has quickly become one of the most popular web building programs in the world, thanks in large part to its easy-to-learn interface and wide range of features. But as with any other program, updates and changes are inevitable to improve usability, fix bugs, and streamline features. WordPress is about to undergo a…(Read More)
For many potential customers, your website serves as the first introduction to your brand. While using attractive images and persuasive language are important for making a good initial impression, to create conversions and get a solid return on investment from your site, you must provide a quality user experience. A user-friendly design will make…(Read More)
When it comes to building a WordPress website for your company, most small business owners tend to focus on selecting quality photos or crafting an easy-to-navigate layout. While these features are certainly important, you can’t allow them to overshadow site security. You might not think it, but small business websites are actually…(Read More)
There are many strategies you can use to drive traffic to your website, but if you want to achieve lasting organic growth, SEO (or search engine optimization) needs to become a top priority. While Yoast SEO can help owners of WordPress sites make key changes to their content, this tool won’t be much good…(Read More)
These days, having a website isn’t optional for business owners — it’s essential. But your website won’t do you much good if new and returning customers aren’t able to discover it in the first place. In today’s highly competitive digital landscape, simply building a site in WordPress won’t be enough…(Read More)
We’ve talked about all of the advantages of using WordPress for your new or existing website whether that be for your business or personal endeavors. From ease of use, themes, plugins, and more, WordPress is steadily gaining the attention of many users alike. With that said, what exactly is it that makes WordPress so…(Read More)
When it comes to a software solution to a new or existing website, there are no shortage of options in today’s day and age. From online DIY website builders to content management systems such as Joomla and WordPress, how does one make up their mind and choose? It’s important to do your research…(Read More)
Over time, WordPress has grown at a staggering pace. What began as a simple blogging interface has now evolved into a content management system that gives one the ability to create a beautiful and stunning website. Officially born in 2001, WordPress thrives due to its open-source platform which is contributed to by the many…(Read More)
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